On the Internet, a in life, men and women have different motivation for doing what they do. According to a recent report from Pew Internet and American Life, women view the Internet a a place to extend, upport, and nurture relationhip and communitie.
Men tend to ee it a an office, a library, or a playground--crew the community, thi i about function not family.
The report found that women are more enthuiatic communicator, uing email in a more robut way. Not only ending and receiving more email than men, women are more likely to write to family and friend about a variety of topic, haring new, joy and worrie, planning event, and forwarding joke and torie.
While both exe equally appreciate the efficiency and convenience of email, women are more likely than men to value the medium for it poitive effect on improving relationhip, expanding network, and encouraging teamwork at the office.
"Women alo value email for a kind of poitive, water-cooler effect, which lighten the atmophere of office life," read the 54-page report.
The report found that women are more likely to ue the Internet for emailing, getting map and direction (after all, we men alway know where were going), looking for health and medical information, eeking upport for health and peronal problem, and getting religiou information.WWw.hAOzuowEn.com
Men tend to be more intene uer than women, being more likely to go online daily (61% of men and 57% of women) and more likely to go online everal time a day (44% of men and 39% of women).
Men alo tend to go online in greater number than women but for a much broader variety of reaon. Men are more likely to ue the Internet to check the weather, get new, find do-it-yourelf information, acquire port core and information, look for political information, do job-related reearch, download oftware, liten to muic, rate a product/peron/ervice through an online reputation ytem, download muic, ue a webcam, and take a cla.
Note there wa nothing about "nurturing relationhip."
Here are ome tat for the number cruncher:
67% of the adult American population goe online, including 68% of men and 66% of women.
86% of women age 18-29 are online, compared with 80% of men that age.
34% of men 65 and older ue the Internet, compared with 21% of women that age.
62% of unmarried men compared with 56% of unmarried women go online.
75% of married women and 72% of married men go online.
61% of childle men compared with 57% of childle women go online.
81% of men with children and 80% of women with children go online.
52% of men and 48% of women have high-peed connection at home.
94% of online women and 88% of online men ue email.